Bajaj Finserv’s #KLRahulSeMilo Contest Winners Meet Their Cricketing Idol
On August 25, 2025, Bajaj Finserv brought cricket fans closer to their sporting idol as the winners of the #KLRahulSeMilo contest met KL Rahul at an exclusive event held at Sette Mara Lounge, St. Regis Hotel, Mumbai.
The contest, designed to reward customers who actively engaged with Bajaj Finserv’s digital services, saw 11 top scorers emerge after weeks of participation. These winners enjoyed a one-on-one interaction with the cricket star, asking questions about his game, personal journey, and inspirations. KL Rahul responded with warmth, making the experience truly special. The session concluded with a photo opportunity and personalized memorabilia, leaving fans with cherished memories.
The #KLRahulSeMilo campaign (May 30 – June 30, 2025) encouraged customer engagement through EMI card usage, bill payments, credit score checks, and social media interactions. A dedicated microsite and multilingual promotions highlighted Bajaj Finserv’s innovative approach to rewarding customer loyalty.
Beyond exclusive experiences, Bajaj Finserv continues to enhance value through tools like the Maha Bachat Savings Calculator, helping customers maximize savings on electronics and home appliances by combining brand offers, dealer discounts, and EMI benefits.
About Bajaj Finance Limited
Bajaj Finance Ltd. (BFL), a subsidiary of Bajaj Finserv Ltd., is a leading deposit-taking NBFC registered with the RBI, serving over 69.14 million customers. With top domestic credit ratings and a diversified lending portfolio, BFL continues to deliver financial innovation and customer-first experiences across India.
For more information, visit www.bajajfinserv.in.